The history of the term “on the button” is some cause for disagreement.
There are references from around 1860 that links it’s origin to the position of dealer in Poker games. Being on the button was a reference to being in the position of dealer – a very advantages place to be!
Another reference to on the button comes from the world of boxing. In this context it refers to hitting someone right on the tip of the chin, a sure way to knock your oponent out.
Whichever one you prefer, the meaning remains the same.
Something is on the button when it’s exactly right and that is what this business is about. It’s about providing solutions that are exactly the right fit for what you need. Nothing more and nothing less.
Everything is custom fitted to suit your needs, and that includes the price tag!